H.U.G.E is an acronym for His & Hers Ultimate Grooming Experience

The online store sells a high standard of Black-Owned organic and vegan hair and skincare brands. The H.U.G.E ethos is multi-faceted, with the strongest principles being to provide services, experiences and products made by “us” and for us as a black community.  

Founded by cousins Nick Garwood and Melinda Williams during a conversation one day, sparked the interest of wanting to make a difference in the hair care industry and what they thought could be done to solve the issues they both had identified.  Both living by the theory ‘be/action the change you want to see’ H.U.G.E was conceptualised.

Our aim is to provide all the information and advice you need.  Our ‘shop and learn’ format provides information about our brand partners and manufacturers’, alongside educational content through our Articles section and carefully selected YouTube videos in H.U.G.E TV.  We also want to champion our U.K. manufacturers who are creating great products, but may be overshadowed in the main industry by the marketing of our U.S. cousins, many of whom are more established and have been household names for decades.

We are here to cater to your grooming requirements and handle your beauty needs with extra care and attention.  We strive to change the narrative by creating a positive online shopping experience.

Black-Owned Products

We think about the convenience of your choice. With 100's of Black hair and skin care products on the market, we've done our research to provide you with the very best manufactured by Black-Owned companies, many of which are based in the U.K.

What’s more, you can search our site by brand, if you know exactly what you are looking for, or by category, saving you considerable time and effort.

Same Day Delivery

We understand how busy life can be, by providing same day delivery on weekends, you get your products when you want them.

We'll offer this service initially to customers within a 5 mile radius of our warehouse in London, N9. If you are outside this catchment area, you'll still be able to get your products the next day.

See our last order delivery times.

We deliver our goods nationwide. No matter where you live in the United Kingdom, your order will be shipped in time and delivered right to your door, or to any other location you have stated.  The packages are handled with utmost care,  just like you expect them to be.

The highest quality of products

H.U.G.E Online sell products of the best quality, with ingredients which are largely organic and free from chemicals harmful to our natural hair and skin.

Our products are produced by manufacturers, who themselves, have been dissatisfied with the lack of quality for Black skin, Afro hair, coils and curls.